![]() Siri also looks at other resources, like Yelp.Google will then look at its own databases, search results, local results, local business and any local business reviews it may have access to in order to provide these results. To fulfil your search, Siri will usually ask Google.In the case of a search for a business, the search agent will usually automatically localize that request – so you might say “Find me a plumber,” but Siri will assume “Find me a plumber” + local to me.Takes that request and attempts to fulfil it.Listens to what you ask and sends the request to Apple’s servers for translation.When you ask Siri to find you, say, a plumber, the software does the following things: It’s reasonable to assume that a big chunk of Siri search activity is for the same thing. ![]() That’s people searching for local shops, organizations, events, skills and more. We know that overall 40% of search is about local requests.
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